align your brand identity with natural visuals
Ripe Banana Limited
NATURAL GRAPHIC DESIGNS
Nature & Botanical Visuals
Organic, softer, natural design visuals have been slowly coming forward
for the last 10 years. The mimicking of nature, natural lights, softer, earthy
colors and tones, natural gradients, and flowing lines is very much back
in fashion. It fits with the trend of minimalism, muted color palettes,
illustration, designed to create natural ambiances and textures.
The styles have been there for a while. But the big push came as a
result of the global lockdowns and a renewed thirst for nature.
Not surprisingly, people who'd been denied going outside for long periods,
have since developed a strong urge to walk barefoot along a beach,
appreciate open spaces, and reconnect with nature.
Botanicalize Your Brand Identity
You can incorporate this back to nature
movement into yor brand identity through product packaging, promotional graphics, and the
juxtaposition of your products or services
presented in a natural environment.